“The program would be designed to get budding unsigned authors to use the new self-publishing platform to get their content on the iBookstore. If this takes off, then it is essentially an resource with which Amazon or Barnes and Noble could find it difficult to compete,” AppleBitch writes. “Certainly, one of the ways that Apple could help to drive this digital self-publishing platform is through tight integration of iWork software and the iBookstore.”
AppleBitch writes, “Of course, any muppet with a word processor can publish a digital book but Apple could be packaging this in a particularly friendly way. The new iWork/iBookstore partnership could be to authors, what the SDK/App Store was to developers when iOS was released.”
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