Apple designer Jonathan Ive enters a new era

“Printed on the back of every iPod, iPhone and iPad is ‘Designed by Apple in California,'” Jessica Guynn reports for The Los Angeles Times. “Those five words speak volumes about the pride Apple Inc. takes in design — and in design chief Jonathan Ive.”

“Steve Jobs may have dreamed up the ideas,” Guynn reports. “But Ive turned them into products with a cult following. The synergy between Apple’s co-founder and its top designer set into motion a decade of hits from the iPod to the iPad.”

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Guynn reports, “Now Apple will be counting on Ive to continue to deliver breakthrough designs without much oversight or support from Jobs, who last month stepped down as chief executive.”

Read more in the full article here.
 

[Thanks to MacDailyNews Reader “Edward Weber” for the heads up.]

30 Comments

    1. Or perhaps Ive will suddenly break out and design some really wild things. I’m not suggesting that Jobs’ guidance was oppressive, but people forget that much of what Jobs did was pick quality people and set up an environment they could work in. Apple: leaders, not rulers.

  1. As chairman of the board, Steve Jobs will still provide overall design and product development guidance. He has not withdrawn completely and will not cease to inspire Apple. He’s still alive, still working for the company and possibly talking to Tim Cook daily. He’s simply preparing Wall Street, the market and fans for the time when he isn’t able to contribute further. Not to suggest Ive won’t do great work or Cook for that matter but again, Jobs is still here. And still working.

  2. “Steve Jobs may have dreamed up the ideas”…

    Which means she has no idea how this company works. Just feeding the old myth that Jobs sits on a mountain top dreaming up things, and handing the ideas down to a team of talented design, supply-chain, marketing and retail worker bees.

    Seems to me that Jobs was/is more like a “Creative Director”, working with a fully capable team to hone, probe, question and improve everything the team brought to him (whether that’s business models, product designs, interfaces, processes, plans, etc).

    1. Foolish mortal! Of course she’s right! Steve has sat on mount Olympus giving great ideas to mankind for centuries. Helping mere men like Leonardo DaVinci, Michelangelo, Thomas Edison and Henry Ford!

        1. Henry Ford was the father of paying your workers enough to have a decent life which might include buying your products. A concept lost on most of Americas current crop of bizniz leadership.

  3. Ok must be tired but at first glance I read the sentence “But Ive turned them into products with a cult following.” as “But I’ve…” and was really confused for a moment till I reread it LOL.

  4. Again this ignorant media cliché. There was never any division of roles between Jobs and his employees on matter who goes with ideas, and with implementation. Jobs always (at least in his second term at Apple) listened to his employees’ ideas, and he always co-designed basically all of products. In some of key products Jobs was even primary designer.

  5. The British are known for their discipline. Our Apple Jony Ive is a team player and he will always be in the team to bring Apple to greater heights. Look at the passion in his eyes!!

  6. Well FCOL Mr. Ives its time to redesign the foolish and annoying placement of the headphone jack on the iPad !! Its absurd. I can’t play most iPad games in landscape mode with headphones because the plug sticks out and gets in the way of my hand BIG TIME. Its ridiculous and SO frustrating. Don’t tell me to flip it upside down because then the power button is right where your hand grips. Sigh… The only position the headphone jack can be where it won’t cause any interference is next to the schizophrenic switch (mute or screen lock) and volume. Its out of the way in portrait and landscape mode.

    Also, how about designing a STEREO speaker on the bloody thing. Can’t believe iPad 2 still has only 1 speaker. I know, that’s probably not Ive’s job, but COME ON Apple.

    1. How can you possibly hear a stereo field when two speakers are only a few inches apart?? Let us not forget; it is a portable device, which you end up constantly moving. Phase shifting / cancellation would significantly lower the sound quality if there were two speakers instead of one.

      1. No. I also see you know as much about acoustics as you do economics. But congratulations, today you are an idiot… in stereo!

        A single speaker cannot have phase issues, since there is no competing second sound source. A mono speaker only competes with room acoustics, so it can’t phase. All stereo speaker setups have phase cancellation issues.

        Two speakers on a smaller device are more prone to phase cancellation, due to the fixed distance, small case of the device, and the limited range of the tiny speakers. I’m sorry Predrag, size matters.

        Now if you were talking about channel summing with DSP, (which you weren’t), then there might be some room for discussion of specific frequency range behavior. This is a common occurrence for devices in 2011 and even the 2 decades previous, but I seriously doubt you could identify or discern enough from your listening to make for any kind of intelligent critique or concerns.

        You should try ‘listen mode’ for a couple weeks on this site. ‘Talk mode’ isn’t your friend. PS, that’s the polite version of ‘shut the fuck up dummy’.

        *ivid – it won’t work, the iPad is too small and the frequency range of speakers that will fit is too narrow to make a stereo image desirable. It’s a nice thought, but better sound and a realistic stereo image requires better and bigger speakers. Anything smaller than a shoebox isn’t built for sonic fidelity, it’s built for visual aesthetics and convenience. Sorry, I don’t make the physics rules, I just try to bend them (unsuccessfully but fun) once in a while. Go get yourself some decent speakers and stereo rig, then Airport your sound out to them. Portability = tradeoffs.

    2. Listen to Predrag!

      Apple does not add superfluous “overkill”.

      In a JFKinish manner…
      Instead of complaining why Apple does not do something….. ask instead, “why Apple didn’t do something”.

  7. Were it not for the iMac, Jon Ive would have been canned after the design fiasco with iPhone 4 – substituting the look and feel for a reliable cell phone signal that allows users to receive, make and maintain phone calls. Look for the number one claim for the new iPhone 4S and/or iPhone 5 to be “improved antenna design” or “great reception” or “phone calls you can finish” or some such, in case you are looking for proof of my take of the future of Jon Ive.

    1. You sound like one of those thousands of people who fell for the Antennagate. Countless tests and studies have confirmed that the iPhone 4 had stronger reception (even when you hold it “wrong”) than any of the previous 3 models. The whole thing was a manufactured scandal, which was confirmed when countless competitors’ devices were demonstrated to show signal drop depending on the hand grip.

      1. I too, have read the statistics, and heard Steve tell them to the world.

        However, I also know that in my own experience, I have gotten more dropped calls on my iPhone 4 (with bumper) than I ever had on my previous iPhone, which was my first one (original model–had it for three years).

        While the statistics may be true, my experience has been the opposite.

    2. 1) iMac’s primary designer was Jobs;

      2) Ive is hardly solely responsible for iPhone 4 design, the more so antenna concept, so it hard to blame him;

      3) iPhone 4 antenna fears were not confirmed by statistics of free bumpers that Apple was giving away for free. It was usual media bubble.

  8. Jon Ive is great, no doubt, but few I know have bought Apple products for their appearance.

    iPod = became #1 in concert with iTunes because it easily ripped any music anytime, anywhere with one click. Moguls accused Apple of legitimizing piracy, kids flocked to it, Apple benefitted.
    iPod Touch = cheap games, games, games, and more games at time when PSP and DS games were pure extortion.
    iPhone = the first truly *smart* phone. More a tablet PC than a phone.
    Macs = no viruses, few wires, “just work” out of the box and keep going.

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