“Verizon Wireless, the country’s largest carrier, plans to scrap its all-you-can-eat data plan for new smartphone subscribers beginning Thursday and replace it with a series of monthly packages that anticipate skyrocketing demand for mobile video, games and other services,” Shara Tibken reports for The Wall Street Journal.

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“The shift follows a similar move by rival AT&T Inc. last summer and all but brings an end to an era when the largest U.S. carriers drove heavy use of their networks by competing to offer plans with unlimited service for a fixed price,” Tibken reports. “No. 3 carrier Sprint Nextel Corp. still has an unlimited data plan.”

Tibken reports, “Starting Thursday, Verizon Wireless will offer two gigabytes of data for $30, five gigabytes for $50 and 10 gigabytes for $80. Customers will pay $10 for each additional gigabyte they use beyond their plan. AT&T offers a choice of two plans: 200 megabytes of data for $15 a month or two gigabytes for $25 a month.”

Read more in the full article here.