Dell exec: Apple’s iPad will ultimately fail in the enterprise

“Speaking to CIO Australia in Sydney, Dell’s global head of marketing for large enterprises and public organisations, Andy Lark, said while the first iPad had achieved one million sales just 28 days after the device first became available in the US and precipitated the explosion in tablet PCs, it would ultimately fail in the enterprise,” Lisa Banks reports for CIO. “‘I couldn’t be happier that Apple has created a market and built up enthusiasm but longer term, open, capable and affordable will win, not closed, high price and proprietary,’ Lark said. ‘[Apple has] done a really nice job, they’ve got a great product, but the challenge they’ve got is that already Android is outpacing them.'”

MacDailyNews Take: Proof? None. Because Android tablets are not “outpacing” Apple’s iPad in any way, shape or form unless it’s a race to collect dust on store shelves.

Banks continues, “While Apple had entered the businesses as a consumer device, Lark claimed Dell had taken an enterprise approach toward tablet PCs, which would ultimately give the company, which has a major stake in Microsoft Windows and the desktop PC market, an edge. ‘We’ve taken a very considered approach to tablets, given that the vast majority of our business isn’t in the consumer space,’ he said.”

MacDailyNews Take: A very considered approach, as in: “We considered approaching Apple to ask them to kick our asses whenever the whim strikes, just like they did with iPod, iTunes, iTunes Store, high-end personal computers, and market cap, among other things, and found that we rather enjoyed it, so we’ve decided to ask for more of the same.”

Banks continues, “The cost of Apple products was another deterrent to iPad deployments, with Lark claiming that a the economics on a fully kitted iPad did not add up. ‘An iPad with a keyboard, a mouse and a case [means] you’ll be at $1500 or $1600; that’s double of what you’re paying,’ he claimed. ‘That’s not feasible.'”

Read more in the full article here.

MacDailyNews Take: It’s good to see that Dell remains as committed as ever to employing the mentally handicapped.

[Thanks to MacDailyNews Reader “Mike D.” for the heads up.]

Related articles:
Commonwealth Bank upgrades Sydney employees; dumps Dell PCs for Apple’s 11-inch MacBook Airs – March 25, 2011
Survey: 82% of future tablet buyers planned on buying Apple iPad – before iPad 2 was even unveiled – March 10, 2011
Mossberg reviews Dell Streak 7: Impossible to recommend – February 10, 2011
Dell gives up competing in high-end with Apple, pulls plug on ‘Adamo’ lapflops – February 9, 2011
Apple now worth twelve times Dell’s market value – January 27, 2011
Apple’s revolutionary iOS crushes Google Android in the enterprise – January 26, 2011

107 Comments

  1. Dell again making negetive comment about Apple. Some people just never learn from their mistakes/misspeak:
    http://macdailynews.com/index.php/weblog/comments/28418/

    “On October 6, 1997, in response to the question of what he’d do if he was in charge of Apple, Dell founder and CEO Michael Dell stood before a crowd of several thousand IT executives and answered flippantly, “What would I do? I’d shut it down and give the money back to the shareholders.”

    A little more than a month later, on November 10, 1997, new Apple Interim CEO (iCEO) Steve Jobs responded, speaking in front of an image of Michael Dell’s bulls-eye covered face, “We’re coming after you, you’re in our sights.”

    Today (2010), Apple rose to hit a market value of $317.02 billion or more than 12 times that of Dell’s current $26.02 billion.

    • Apple is also a debt-free company and currently has significantly more cash and short-term investments on-hand ($57 billion) than Dell Inc. is worth (more than double, in fact).

  2. There is usually a pattern to these sorts of comments by execs whose firms are getting the beat down from Apple:
    1) Their most outrageous and false statements are usually made somewhere far, far away in the world. Just goes to show how dumb they are to think that (a) people elsewhere in the world are stupid, and (b) that those comments will not come back to haunt them.
    2) The best way to deny that they are getting their butt kicked is to claim that they are not even competing in the same space (“Consumer market? Nah! We are bigger than that. We go for the E-N-T-E-R-P-R-I-S-E sector. So there!”)
    3) They always have a prophecy about Apple failing eventually/in the long run/in 2015/etc etc.
    4) When it comes to figures, they’ll “configure” things in a way which makes the figures look bad, as in a “fully-kitted iPad”. Dude, you’re stretching wildly here just to make the point that the iPad is a very expensive desktop – when it is not meant to be one in the majority of cases.

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