• News
• Opinion
• Contact
• App
• Twitter
• Facebook
• RSS
• Archives
• Widget

Thank You for supporting MacDailyNews!

♥ Adobe Photoshop CS6 Extended for Mac - Student and Teacher Edition DVD (65171323) only $249!
♥ Blowout: Apple 15.4" MacBook Pro i7/4Core/2.0GHz/4GB/500GB (MC721LL/A) only $1,549.99 + Free Shipping from MacMall
♥ Mac Madness Save 25% on Parallels Desktop 7!
♥ 15% Off Compatible Ink. 10% Off All Others (excludes OEMs). Free Shipping over $55. Coupon: 123BLOSSOM, Expires 6.18.12
♥ Save up to 60% at the Hammacher Schlemmer Special Values Sale-While supplies last.
♥ Dragon Dictate for Mac 2.5 - New! Simply Smarter Speech Recognition
♥ Up to 30% OFF Accessories from Verizon Wireless
♥ Limited Time Offer: Get free ZAGGsmartbuds when you buy a ZAGGsparq!

Mac Madness Save 25% on Parallels Desktop 7!

30 Comments

1. 

   m159

   Monday, July 12, 2010 - 11:09 am · Reply

   Yes, sanitized. And over acted, overly careful Hallmark card moments, unlike actual reality. These may work for a lot of people but they’re un-Apple. Where’s the irony or humor. Even the emotional Think Different commercials had gritty, real footage.

2. 

   justme2

   Monday, July 12, 2010 - 11:54 am · Reply

   The original one works the best, because you’re seeing people in different surroundings using them — from the grandparents watching their granddaughter get ready for graduation to the soldier overseas seeing his wife’s ultrasound (okay, that one got me looking for the Kleenex box).

   The rest are a little weaker because they’re just focusing on one thing, that might not apply to me. I wouldn’t mind seeing one where just a couple of friends happen to be using Face Time — say, someone’s out shoe shopping and calls her friend to ask opinions, or even just a couple of dudes shooting the breeze. As for popularity, my husband is actually considering upgrading to an iPhone 4 from his standard flip phone, so we can use Face Time when I’m traveling. The portability is going to be the selling feature of the program — previous video calls you had to be stuck in one place with special equipment, but now you can go anywhere there’s a WiFi connection. And maybe someday ATT will get its act together and upgrade the network to allow for Face Time across 3G. (Yeah, I know there are outside apps that can do that, but most people don’t want to be bothered having to install something else; they want the experience “out of the box”.)

3. 

   Exregis

   Monday, July 12, 2010 - 12:02 pm · Reply

   You nay-sayers haven’t a clue. The ads work. I know. Saturday my daughter called me to initiate FaceTime (for both of us, it turns out) and I got to spend twenty minutes with my seven month old granddaughter. It really was like the first ad. Moreover, our granddaughter actually recognized us, smiled, and tried to grab the phone. This is so much better than iChat. There are a lot more “breeders” and lovers and parents than cynics. Who cares if WE find the ads cloying, if enough people are motivated by them to buy iPhones.

   I also think Apple is trying to soften the edgy image it got from the latest news-crap and from the “I’m a Mac” ads.

4. 

   Banjo

   Monday, July 12, 2010 - 12:21 pm · Reply

   @Jim

   Ya dang near killed me. Best laugh I’ve had in a while.

   And we’re showing our age.

5. 

   MacFan

   Monday, July 12, 2010 - 12:40 pm · Reply

   @Banjo…I nearly fell out of my chair on that one, same, best laugh I’ve had in a while too!

   @ Jim……toooo toooo funny!

6. 

   dhs

   Monday, July 12, 2010 - 1:07 pm · Reply

   What the ads are trying to convey is that you can ‘be there’ when it is important. It’s about the moment. I think they do it fairly well except that they sound too scripted.

7. 

   lurker

   Monday, July 12, 2010 - 1:55 pm · Reply

   A bit sweet. I’m waiting for the one that starts “You miserable a**hole.”

8. 

   Karlv

   Monday, July 12, 2010 - 8:25 pm · Reply

   Hum.

   I don’t understand all this. For me FaceTime was just a small feature of the iPhone. It’s cool I guess but not really very exiting. Maybe I don’t get how big this is. What I find more exiting is the screen and the A4 processor.

9. 

   krquet

   Monday, July 12, 2010 - 9:09 pm · Reply

   I am one of those that instantly hated the original ad. To me, it looked manipulative and out of synch somehow. The music didn’t click, the camera movement was predictable, the light, colour and settings looked too polished and not natural. Everyone felt like great actors. It was just too ‘commercial.’ It threw in all the Ad-clichés in the book save the puppies.

   These new ads, on the other hand, have that Apple magic. No more unnecessary easy-jazzy tune, the background is invisible as I don’t even remember what they were. The foreground and the only thing that lingers are the stories, as how a good art (commercial or otherwise) ought to be.

   Just my 2 cents.

10. 

    Petey

    Tuesday, July 13, 2010 - 3:01 am · Reply

    These are cool but let’s have afew real world examples, because FaceTime ain’t just gonna be used for nice stuff.

    Probably won’t sell an iPhone bit here they are:

    1. Ex-girlfriend f-bombing her ex boyfriend as she saw him out with a new girl.

    2. Landlord demanding overdue rent from a student.

    3. Grandma who lives abroad has died.

    4. Brother is late visiting family

    5. Wife moaning about the traffic and the husband having to cook dinner and look after the kids.

    And the list goes on…

Mac Madness Save 25% on Parallels Desktop 7!

Add Your Feedback

Name (required)

Email (required)

Web

cancel reply

Notify me of follow-up comments via email.

Notify me of new posts via email.