Apple Mac’s growing corporate market share threatens Microsoft

Apple Online Store“Microsoft isn’t going to disappear, but I think it will begin losing PC market share faster as the tide that’s seen Apple’s growing share among individuals moves to companies,” Jason Kelly writes for Seeking Alpha. “The corporate preference for PCs has long been the argument in favor of Microsoft’s continued dominance.”

“As the owner of a small company myself, I can tell you that the cost argument doesn’t hold up anymore when viewed in terms of return on investment (ROI),” Kelly writes. “Now more than one year into our wholesale change from PCs to Macs, we’ve gone from wasting 15% of our time chasing down missing drivers and other daily Windows hassles to a year without one single problem. Not one! I didn’t know that was possible in the world of computing prior to switching to Macs.”

Kelly writes, “I can count on one hand the times we’ve restarted the machines, and all of those were shutting them down for travel. The machines are no slower today than when we bought them, unlike our PCs which began establishing their obsolescence almost the day we took them out of their boxes. I’ve heard from people who’ve used Macs much longer than I that the machines are fine five and even 10 years after buying them.”

“Now that the Internet has erased the compatibility issue, I think more companies will look into ROI on their capital equipment purchases and conclude that switching to Macs is a smarter way to go,” Kelly writes. “It not only makes for a better work environment, which in itself is worth a lot, but it might also cost less in hard dollar terms.”

Kelly writes, “The ROI argument in favor of Apple seems compelling to companies. As they migrate more of their custom applications online, it seems that more companies will join individuals in realizing that there’s no longer a need to suffer through PC headaches, no longer a cost barrier, and lots of productivity waiting to be unlocked. That should boost Apple’s market share inside corporations.”

Full article here.

MacDailyNews Take: Smart businesses choose Macs.

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]

29 Comments

    1. people are not getting smarter. they just been brainwash in getting a mac or ipad. steve brainwash the consumer so can pocket the money. And now he leaves apple hahahahah NOW that is SMART.

  1. Now that Steve Ballmer called the iPad a PC, they will need to rethink and start counting Apple’s OS X devices. Again, if they count a PC that is used as a shipping scale, time clock, cash register, … they need to give Apple’s devices a real count in the market share game.

    1. hahaha steve never said useless ipad is a pc troll. Maybe you should do research why Windows 7 Operating Systems sold over 400 million Software License and your Mac OSX Nothing.
      Mac OSX has been a failure since it started and still a Failure!

  2. Microsoft has one core competency: leveraging their dominance of the desktop computer. As this dominance continues to dwindle, so shall their relevance, as they’ve long forgotten how to create products and move with a market.

    Their dominance will continue to erode because IT departments (cost centers which are always being required todo more with less) are taking a hard look at the licensing costs which MS demands each year, not to mention the TCO of keeping Windows around, and will begin looking earnestly for any alternative.

    The long-term result is that Apple will will play a much larger role in the back office due to their superior TCO and easy licensing. The culture in the IT sector will move away from the notion of an an “all-MS” best practice, and move toward a homogeneous distribution of platforms.

    This will take time, Due to the tremendous investment in MS training in the IT dept., but it is already beginning to happen (as this article points out), and as it does, MS dominance at the desktop will ultimately disappear.

  3. As for life span of Apple products. I still have an old Macintosh IIsi running 25% and monitoring another 25% of our hydraulic presses. We also have an ImageWriter II printing our 3 part packing slips. (And yes, back then, I wrote the programs that are still used today.)

  4. Cubert, in the end, Apple will continue to take market share. Everyone stopped looking at the students entering the universities. 2 1/2 years ago it was about 27% Mac. A freshman that is in my family said the it is more like 3 out of 4 now. What do they think that these graduates will be using at work? This is a tsunami and the talking heads can’t see the wave that is coming!

  5. My company just completed our 257th Xserve media server installation. To say our clients are happy is stupidly simplistic. Over the last 5 years, about 20 have since gone with Linux; around 30 or so went Windows come replacement time to save money and all came back to us within the year for the ‘Mac experience’. We have also trained upwards of 100 former Windows support staff to full time Mac support, so the base is certainly growing
    I just wish Apple would push the ROI argument harder and a bit meaner.

  6. I replaced my 16-yo son’s PowerMac G4 (Sawtooth) with my wife’s 5-yo iBook G4 (she bought a MacBook last summer). I had upgraded the 12-yo PMG4 alot (full RAM, faster CPU, bigger hard drive, 802.11g card), but the iBook G4 is still a better machine, and he loves the portability. And yet, there’s nothing wrong with the PMG4, it still runs beautifully up in the playroom, along with my other retired Macs. Not to mention that it boots into Mac OS 9 for all the old games we still have.

    I will, of course, get him a new machine when he finishes HS in two years & goes to college. We’ll see what’s available then.

  7. I’ve been saying this for a few years now:

    By 2020, Microsoft will be as relevant to the computer industry as IBM is today.

    Not that IBM isn’t big and important today; rather they are a behind the scenes player and unless you work in the industry, you don’t encounter their products or services very often.

  8. Seems like most people upgrade their Macs not because they’re broken, but because they’re obsolete, as the technology curve seems to be moving faster. My Core Duo iMac is hanging in there, but I’ve noticed a bit of lag on a few games and would like to upgrade (as well as getting a machine with a much larger hard drive; I’ve had to move all my music and video files to an external HD because the main drive wouldn’t hold all of them). I remember when 10GB on my clamshell iBook seemed like a lot of storage, and that was just back in 2001.

  9. My PowerBook (Pismo, was G3, now G4) is still being used by my brother, and my PowerMac (dual) G4 is 7 years and still going. I’m working on it right now. I expect my MacBook Pro to go on for a few more years yet…

    Been using the Macintosh OS since the MacLisa and don’t regret it at all! ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />

  10. Yes, but they still have to overcome that document that sits in every IT managers’ top drawer: “The Microsoft Checklist of Arguments to Make to the CEO of Why Not to Go Mac”.

    Im my experience they are the most ignorant, inward looking luddites that there are…

  11. @s

    “qka: I think you used a wrong example. The example should been DEC, instead of IBM “

    Ha! Or perhaps Wang! ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />

  12. I honestly think that many university students buy their first Mac laptop for the free iPod touch.

    The fact that they come to love their Mac laptop and demand Macs when they enter The Enterprise is just a happy coincidence.

  13. The whole comparison of PCs to “trucks” (the end of PC dominance) was another clever Steve Jobs ploy. He knows his Mac business is thriving and growing each year, and that he will sell even more Macs going forward due to the “halo effect” from iPods, iPhones, and now iPad. But he wants Microsoft and others to chase after Apple’s lead in tablet computers, and neglect the Windows platform. Apple will continue to (quietly) refine the Mac experience and gain market share even faster, especially in still under exploited segments such as enterprise.

  14. @Hm…,

    I was just laid off from my job at a school district. They’re going fully Dell and getting rid of the few remaining Macs. Many school districts are way behind the times; when I was hired, it was because I had a strong Mac and FileMaker Pro background, then after 2 superintendent changes and 2 technology directors, this is the direction they’re headed. The state has cut funding for schools, yet they spend huge amounts on outsourcing tech support to a bunch of dumbasses that can only support Windows! Your tax dollars at work, people.

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