invisibleSHIELD case for iPadEugene Wei, vice president of product with Hulu, said in a blog post that has since disappeared without explanation “that his company’s contractual requirements make the transition to HTML5 too difficult,” Slash Lane reports for AppleInsider. “The current player on the website, built with Adobe Flash, does a great deal more than stream video.”

Wei wrote: We continue to monitor developments on HTML5, but as of now it doesn’t yet meet all of our customers’ needs. Our player doesn’t just simply stream video, it must also secure the content, handle reporting for our advertisers, render the video using a high performance codec to ensure premium visual quality, communicate back with the server to determine how long to buffer and what bitrate to stream, and dozens of other things that aren’t necessarily visible to the end user.

Wei’s statement “does not mean that iPad users will not be able to access Hulu,” Lane reports. “The company is still expected to bring its service to the iPad eventually, through software in the App Store much like the ABC and Netflix streaming players. It is believed Hulu on the iPad will be a pay-only service that would require a monthly subscription.”

Full article here.

MacDailyNews Note: Speaking of the ABC app for iPad, Lex Friedman reports for Macworld, “Much like the Netflix app, the free ABC Player app for iPad truly feels like the future. ABC Digital’s app lets you watch recent episodes from two dozen ABC primetime and daytime shows on your iPad, without paying a cent or breaking a law. It’s excellent.”

Friedman writes, “If you’ve used Hulu, much of the ABC app experience will feel familiar. Episodes feature a small handful of commercial interruptions, usually limited to 30-second advertisements, all from a single advertiser—including one ad that runs before the episode actually begins… If an ABC show is available to watch on Hulu, you can watch it with ABC’s app, too. Different shows may employ different policies regarding how many recent episodes are available, or when they first become viewable. “

Full review here.

[Thanks to MacDailyNews Reader "Gabriel B." for the heads up.]