Adobe CEO Shantanu Narayen responds to Apple CEO Steve Jobs’ Flash treatise

invisibleSHIELD case for iPadThe Wall Street Journal’s Alan Murray interviewed Adobe CEO Shantanu Narayen Thursday afternoon, and The Journals’ Digits live-blogged the event.

Some snippets:

• Mr. Narayen says that the difference is that Adobe believes in open content. He says that their Creative Suite software was designed to work on multiple devices and that Apple’s ‘recent behavior shows that they are concerned about Adobe being able’ to provide this product that works across multiple platforms.

MacDailyNews Take: Disingenuous remarks that simply have no basis in facts. Adobe’s Flash is proprietary. It is not open, it is closed. Mr. Jobs clearly explained all this earlier today. If Adobe actually believed in open content, then they would be working to provide authoring tools to create the best HTML5 experience possible, not pimping their proprietary, closed, dying Flash.

He says that Apple’s restrictiveness is just going to make it “cumbersome” for developers who are trying to make products that work on many devices. They’re going to have to have “two workflows” … one for Apple devices and one for others.

MacDailyNews Take: More poppycock. We do not want lowest common denominator software. Mr. Jobs clearly explained all this earlier today, too. As we’ve written many times before: “Adobe’s Flash is a proprietary, resource-hogging, browser-crashing abomination and, even more importantly, we don’t want ported software on our iPhones, iPads, or Macs because software designed for the lowest common denominator is inferior to software designed to take advantage of individual platforms’ strengths. Adobe is lazy and they want to cater to developers like themselves. When given a choice between going the extra mile to accomplish great work that’s custom-tailored to individual platforms or clicking a button to excrete watered-down ported results, lazy Adobe will always choose the latter. Android and the rest of the me-too also-rans are perfect for Adobe. May they all drown together in their homogenized puddle of mediocrity.”

The rest of Narayen’s weak, baseless bleats can be found here.

MacDailyNews Take: If Adobe really wants to go to war with Apple, they must have a death-wish.

Note to advertisers: (including those who advertise via third-party ad networks and become, in effect, our advertisers): Your Flash-based ads are no longer reaching the most well-heeled customers online: 50+ million iPhone owners. They’re also not hitting brand new iPad users or 35+ million iPod touch users. If you care about reaching people with discretionary income, you might want to consider dumping your flash-based ads and moving to a more open format that people with money and the will to spend it can actually see.

Help kill Adobe’s Flash:
• Ask MarketWatch to offer HTML5 video via the customer support web form here.
• Ask CNBC to offer HTML5 video via the customer support web form here.
• Contact Hulu and ask them to offer HTML5 video via email:
• Ask ESPN360 to offer HTML5 video instead Flash via their feedback page here.
• Join YouTube’s HTML5 beta here.
• On Vimeo, click the “Switch to HTML5 player” link below any video.

By the way, do not buy Adobe’s Photoshop Elements until you have tried Pixelmator’s free 30-day trial. We use Pixelmator daily.

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