“A newly published Apple continuation patent today relates to a next generation Apple virtual store,” Jack Purcher reports for Patently Apple.

“The patent titled ‘Enhancing Online Shopping Atmosphere’ illustrates that the virtual store will involve some 3D dynamic whereby ‘Apple Reps’ will greet online visitors to assist them with their purchases and/or answer questions about specific products,” Purcher reports. “Apple was granted a related patent titled ‘Method, system, and medium for representing visitor activity in an online store’ in February of this year.”

Purcher reports, “Apple’s continual push on this front, at minimum, shows us that they’re keeping this interesting project alive.”

Full article, with Apple’s patent application illustrations, here.

[Thanks to MacDailyNews Reader "Arline M." for the heads up.]