“Lee Clow has stepped down as chief creative officer of TBWA/Media Arts Lab, which has handled TBWA’s longtime client Apple. At 66, Mr. Clow is relinquishing the creative lead on an account that has distinguished his storied career,” Kunur Patel reports for AdAge.
“Duncan Milner, executive creative director on Apple and a TBWA alum since 1990, has been tapped to fill the role at Media Arts. Mr. Clow will remain chairman and global director of Media Arts Lab and chief creative of the TBWA network,” Patel reports. “Media Arts Lab was founded in 2006 to serve Apple, as well as embody Mr. Clow’s vision of a new type of ad agency that makes culture, rather than just commercials.”
Patel reports, “In his more than 40 years in advertising, he is best known for his work for Apple, which includes what many have called the best commercial of all time, ‘1984,’ that launched the Macintosh computer; [the famous ‘Think Different’ campaign]; the now iconic dancing silhouettes for the iPod; and the more recent ‘Mac vs. PC’ campaign featuring actors John Hodgman and Justin Long.”
Full article here.
MacDailyNews Take: Congrats to Mr. Milner and good luck – you’ve got one tough act to follow!
