Economic Daily News: TSMC and UMC likely to land ‘iPhone nano’ orders from Apple

Tuesday, January 13, 2009 · 9:52 am · 8 Comments

“Taiwan Semiconductor Manufacturing Company (TSMC) and United Microelectronics Corporation (UMC) will likely land chip orders for Apple’s low-cost entry-level iPhone nano, the Chinese-language Economic Daily News reported today,” Jessie Shen reports in a brief article for DIGITIMES.

Shen reports, “According the the paper, the chip orders may come in March and the launch of Apple’s iPhone nano is expected to take place in June this year at the earliest.”

Read more tech news via DIGITIMES here.

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8 Comments

cptnkirk

Tuesday, January 13, 2009 - 10:55 am · Reply

Nothing to see here. Move on!

Rob

Tuesday, January 13, 2009 - 10:57 am · Reply

This is Apple’s decoy.
Apple will introduce Pre killer, wait, Pre smearer, if Palm manages to launch Pre before iPhone 3.0

bob

Tuesday, January 13, 2009 - 11:16 am · Reply

except it doesnt exisit

Rob

Tuesday, January 13, 2009 - 11:48 am · Reply

Exactly, what I meant to say is that Apple is working on iPhone 3.0, so the rumors about nano might be just a distraction

NCIceman

Tuesday, January 13, 2009 - 1:30 pm · Reply

I fail to see the point of an “iPhone nano”…

Saldin

Tuesday, January 13, 2009 - 1:54 pm · Reply

Who says there’s an iPhone nano? Where do these rumors come from?

spyinthesky

Tuesday, January 13, 2009 - 4:00 pm · Reply

The point would be that if you want to dominate the sector you have to offer more than a single form factor to a wider client base just as Apple realised when they produced additions to the a single model iPod. Whether this is the right time is another matter.

disposableidentity

Wednesday, January 14, 2009 - 1:06 pm · Reply

No question the full iPod line worked effectively by occupying a large number of distinct spots in the MP3 market. Size, capacity, price-point, etc.

Which marketing “problems” can an iPhone Nano solve?
The only gap that seems worth filling at the moment would be something between a Touch and an iPhone.

It will only serve Apple’s big-picture goals if it runs the same apps (which in my mind means a roughly similar size screen, at least for now). So the new phone can’t be much smaller. Besides the iPhone isn’t exactly large.

I suppose they could launch a GPS-less, 4GB iPhone.

If the price for the end-user was near zero (after the telco subsidy), it could be a winner and would help them capture a market they haven’t tapped into yet.