“During Apple’s ludicrously named ‘Let’s Rock’ event in San Francisco, [Apple CEO Steve] Jobs showed off the latest iPods, lavishing special attention on the new iPod Touch. More importantly, he doted over the games that can be played on both the Touch and the iPhone. And he pointed out that after a mere 60 days in operation, the company’s virtual store – known as the App Store – already offers some 700 games that can be download [sic] and played on the Touch and iPhone,” Winda Benedetti reports for MSNBC.
MacDailyNews Take: “Ludicrously named?”
Benedetti continues, “Then Jobs topped the whole thing off with this statement: ‘The iPod Touch is the best portable device for listening to music, it’s clearly the best portable device for watching video, and now you could make a pretty good argument it’s the best portable device for playing games on.’”
Benedetti reports, “The not-so-subtle message was, ‘If you’re thinking about buying something like a PSP or a DS, maybe you want to think again because we’ve got this cool device that does all your mobile stuff and, by the way, is a pretty excellent game platform as well,’ says analyst Michael Gartenberg, vice president of Mobile Strategy at Jupitermedia/MobileDevicesToday.com. ‘I think gaming is a serious business for Apple. It’s not just fun and games.’”
While the future is unknown “there is one thing that most involved in the games business do know – the iPhone is revolutionizing mobile gaming,” Benedetti reports. “Meanwhile, for those who can’t afford the pricey iPhone and its monthly service fees, there’s the iPod Touch, which offers similar features to the iPhone – features that rival the two major handheld gaming machines on the market.”
Benedetti reports, “Gartenberg suspects Apple has lofty game ambitions and says the old-timers in this field had better stay on their toes.”
Full article here.
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