“Google Inc.’s Android cellphone initiative doesn’t appear to be quite the rival to Apple Inc.’s trend-setting iPhone as some first speculated,” Ben Charny reports for Dow Jones Newswires.

“Rather, as more details emerge about Google’s Android system, it is becoming clearer that Google and Apple are targeting different segments of the cellphone market. The one similarity, though, is that both companies – outsiders to the cellphone industry – are trying to disrupt the wireless market,” Charny reports.

“‘We believe Google is working with, not against, Apple in the mobile world,’ said Piper Jaffray & Co. analyst Gene Munster,” Charny reports.

Full article here.