Apple Store“Breaking news… from a long time personal friend that works in Cupertino directly with members of the elite Apple design group. Sadly, that group will never spill the beans on what they are designing, but earlier this week, one of the members of that group disclosed that Apple TV sales are absolutely through the roof, far beyond what Apple had planned,” Apple Recon reports.

Apple Recon reports, “Specifically, orders have already exceeded the original 100,000 order that Apple had placed with Inventec, and Apple is preparing to place a second order for twice that number.”

“Apple is now planning to sell over a million Apple TV devices leading up to the 2007 holiday season, and at least that many again during the Thanksgiving – Christmas period this year,” Apple Recon reports.

Full article here.

[Thanks to MacDailyNews Reader “LinuxGuy and Mac Prodigal Son” for the heads up.]

Tour of Apple’s new Apple TV (3:58):

MacDailyNews Note: Apple Recon seems to have little or no track record, so take this report with more than just one grain of salt. It does, however, seem to jive with the fact that Apple TV has recently (not currently) topped the online Apple Store top sellers list.

Related articles:
Steve Jobs: Apple TV is the ‘DVD player for the 21st century’ – January 22, 2007
Apple TV beats out iPod, hits top spot on Apple Store sales chart – January 19, 2007
Report: first batch of 100,000 Apple TVs to ship this month – January 11, 2007
Steve Jobs moves to control the living room with Apple TV – January 10, 2007
Analyst Bajarin: Apple’s iPhone and Apple TV are industry game changers – January 09, 2007
Apple premieres Apple TV: movies, TV shows, music & photos on your big screen TV – January 09, 2007