While wondering if General Motors can learn something from Apple, John C. Dvorak writes, “Let’s look at what Steve Jobs did when he took over the reins of Apple. In essence it wasn’t much except add life and desirability in the form of modern industrial design to a flagging product line.”

“The key to the Apple success story under Jobs was simply Steve Jobs making the product — a computer, then an MP3 player — look appealing. It was a top-down demand,” Dvorak writes. “While not a designer by training he, like Steve Jobs, knows what he likes, and what he likes is hot looking.”

Full article here.
By now, we all know that Dvorak probably doesn’t really think that Apple is merely all about exterior product design. We all know that Dvorak probably is just discounting Apple’s advanced operating systems and elegant software offerings just to make some twisted point and maybe to grab a little extra traffic to his article.

We all know that Apple’s success also lies inside the elegant exteriors of their products. We all know that Apple’s success is due to obsessive attention to detail in every area, not just exterior design.

As Dvorak himself admits in the video clip below, it’s all part of a formula that now strangely seems to be in use in an article about GM. We guess that because Dvorak can no longer credibly write about Apple, he thinks he can credibly write about car companies. He’d be wrong: once an admitted troll, always an admitted troll.

The funny thing is, John, we don’t know the difference between when you’re writing what you believe and when you’re writing just to generate hits. Who’s laughing now? Why don’t you deconstruct for us how to recover your credibility once you’ve blown it for vanity’s sake, you Hawaiian-shirted weasel?

Video of Dvorak admitting to baiting Apple Mac users for hits:

Direct link to YouTube video: http://www.youtube.com/watch?v=SAWDYaWAVQQ

[UPDATE: 6:03pm EDT: Fixed awkward sentence (we think). Thanks, coolfactor.]

Advertisements:
• Introducing the super-fast, blogging, podcasting, do-everything-out-of-the-box MacBook.  Starting at just $1099.
• Get the new iMac with Intel Core Duo for as low as $31 A MONTH with Free shipping!
• Get the MacBook Pro with Intel Core Duo for as low as $47 A MONTH with Free Shipping!
• Apple’s new Mac mini. Intel Core, up to 4 times faster. Starting at just $599. Free shipping.
• iPod. 15,000 songs. 25,000 photos. 150 hours of video. The new iPod. 30GB and 60GB models start at just $299. Free shipping.
• Connect iPod to your television set with the iPod AV Cable. Just $19.
• iPod Radio Remote. Listen to FM radio on your iPod and control everything with a convenient wired remote. Just $49.

Related articles:
Dvorak tries damage control – June 20, 2006
Video: Dvorak admits to baiting Apple Mac users for hits – June 10, 2006