“SG Cowen analyst Richard Chu said Tuesday that a survey of 1,400 U.S. consumers has caused him to become more positive about Apple Computer’s shares. In a research note, Chu said there is ‘evidence of a significant halo effect’ and strong market share for the iPod that is helping boost sales of Apple’s Macintosh computers,” Rex Crum reports for MarketWatch.

Chu estimates Apple will earn 31 cents a share on $3.33 billion in revenue when it reports third-quarter results tomorrow.

Full article here.

MacDailyNews Take: We await comment from Rob “iPod Halo Effect is just a myth” Enderle and Roger “I see no evidence of iPod Halo Effect” Kay with bated breath.

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