“A business consultant says the market for ‘podcasting’ is underserved. While 40% of the Internet-delivered audio shows focus on music, science, technology and comedy, the most popular category for users is erotica, according to Alex Nesbitt, president of Bella Ventures Inc. ‘The supply is not yet meeting market demands,’ he wrote in a just-released analysis titled, ‘The Podcast Value Chain Report,'” Frank Barnako writes for MarketWatch.
“Nesbitt predicts the market for podcasting tools and services will reach $400 million, ‘in the near future.’ The business consultant also said podcasts of ‘enduring content’ like ITConversations.com, are likely to become valuable as archives. Capturing university lectures and speeches will drive growth, he added. ‘Narrowly focused, but very high-value content that is similar to high-priced subscription newsletters, such as investment research, should also have strong commercial appeal,’ he added,” Barnako writes.
Full article here.
MacDailyNews Take: We guess that until more erotica is being podcast, Rush Limbaugh remains “the hottest thing in podcasting.”
Related MacDailyNews articles:
Rush Limbaugh: ‘I am the hottest thing in podcasting’ – June 09, 2005
Apple CEO Steve Jobs demos iTunes 4.9, due within 60 days, includes podcast support – May 23, 2005
Rush Limbaugh and Apple Computer working to bring podcasts of radio show to iTunes Music Store – May 17, 2005
Apple’s iPod can bring the world to users thanks to podcasts – April 19, 2005
Podcasting grows to 6 million listeners – April 04, 2005
PlayPod 1.0b RSS podcast client released – March 03, 2005
BBC tests Podcast feed – November 22, 2004
‘Podcasting’ brings personalized audio programs to your iPod – September 30, 2004
The iPod photo has a purpose!
Boy, that could be an embarassment if you have your Pod on “shuffle”….. 😮
MW: Growing
…..
Not even going to go there….
…shouldn’t it be called “bodcasting”?
well, well, well, the term ‘broad’casting comes full circle!!!
Some fat broad with a sexy voice is going to make big bucks with a daily reading of erotic stories. Subscribers all over the world.
Some UN translator fluent in 6 or 8 languages would make even more $$$$.
Ugly people break into the porn industry!
MDN’s headline is not innyourendo. I think.
Leave it up to this society to turn something beautiful into SMUT!!!! Tobacco, Alcohol, Drugs and Sexual Addiction remain society’s greatest weaknesses and will ultimately lead most of us to HELL in an iBasket!!! Resist the urge folks. It ain’t worth it.
Wackster..what a Wankster!
How would that work?!
Would it just be sexual noises, seductive language and sex stories for an hour or so?!
Doesnt seem very appealing
“Resist the urge folks. It ain’t worth it.”
With a name like Wackster, it’s hard to take this seriously.
MW=Zipper. It speaks for itself.
what do you think? 3 minutes each?? Tops?
WizeGuy,
What makes you think Pod-casting is limited to audio?
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Frankly, this erotic podcast thing looks like it would appeal to the Japanese market most. One can already download smut to cell phones there.
Now, would this new genre of pod-casting be called *u*-casting?…
Whatever floats your boat, I guess.
Get the your free copy of Digital Podcast’s Podcast Value Chain report at http://www.digitalpodcast.com/podcastvaluechain.com
Sorry – Correct address for the free report is
http://www.digitalpodcast.com/podcastvaluechain.pdf