BusinessWeek: Rather than dismissing Apple products as fads, Dell should try starting a few

“The tech business has a lot of trash talkers, but Dell CEO Kevin Rollins isn’t one of them. Reserved and circumspect, he chooses his words carefully. So it was quite a surprise to hear him launch a verbal attack against rival Apple Computer in a recent interview. Rollins dismissed Apple’s mega-selling iPod as a ‘fad,’ calling it a ‘one-product wonder,’ and he pooh-poohed the eye-catching Mac mini as inconsequential,” Nicholas G. Carr writes for BusinessWeek.

“Rollins’ comments are more than uncharacteristic. They’re troubling — and not just for their snippiness,” Carr writes. “They raise real questions about how well Dell understands the home market… If Dell wants to continue to rule in the home as well as the workplace, it may need to class up its act. Rather than dismissing fads, Rollins should try starting a few.”

Full article here.

Related MacDailyNews articles:
Dismissive Dell CEO not impressed with Apple Mac mini, calls iPod a ‘one-product wonder’ and a ‘fad’ – January 17, 2005

27 Comments

  1. Michael Dell has hated Steve Jobs and Apple for a long time. I once read that Michael stood up in a public meeting and told the group that Steve should do his shareholders a favor and give them their money back. (I bet the shareholders are now glad he didn’t!) Kevin must be looking for a raise.

  2. The comment about china coming to eat dell’s lunch is spot on. Its funny the CEO mentioned commodore; because thats where i think dell is headed.

    Any company that can produce logic 7.0 is tops in creativy and development, period. It is the best product i have ever bought, for any use, at any time. It is better than the best car i have owned, the best movie i have seen, etc etc. Its that good. And it does make up for the DOA 2.5 apple sent me before the one i am typing this letter on.

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