The Apple online store has been taken offline for updating. The site reads, “We are busy updating the store for you and will be back within the hour.” This is a familiar occurrence with Apple immediately preceding new product(s) announcement(s). At this moment, Phil Schiller is in the midst of his Apple Expo Paris Keynote and has just finished demoing the new H.264 codec via QuickTime.

More soon. Apple online store here.

[UPDATE, 5:45AM ET: The Apple Store is back online with the new iMac G5 additions.]