Apple and HP on Sunday evening both aired iPod TV commericals during the MTV Video Music Apple’s commercial, entitled “Stereo Rock”, was first featured in Steve Jobs’ WWDC 2004 Keynote earlier this summer. The ad features the company’s black sillouette dancers and “Walkie Talkie Man” by Steriogram and has been posted online by Apple here.
HP’s new television ad for the ‘Apple iPod by HP’ also debuted during the primetime awards ceremony and features “humorous” juxtapositions of people with the “wrong” music genres, for example, a hip hop crowd dancing to Country music.
Of note is that Apple’s commercial ends with the tagline, “PC or Mac,” instead of the “Mac or PC” tag used in all previous iPod/iTunes ads.
Rock on!
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http://homepage.mac.com/johnhood
The new tagline makes sense in that Mac fans already know about the iPod. It’s the rest that need to know it works on PCs as well – HP is doing this so Apple might do it. Anyway, more iPods are sold to PC users then Mac users and this should continue with greater numbers of Windows users buying the iPod from HP. MS’s new music store will have tough competition from the already entrenched iTMS.
Nice cast!
Get em hooked!
hPod’s should be for HP computers only
I want to see the HP ad, any good?
Hokay … time to split ad costs … PC or Mac … HP or Apple
I haven’t seen the HP ad either. Anyone know where I can view it online?
I saw the ads last night during the VMAs. They show breakdancers, country line dancers, etc. all dancing to the “wrong” music (i.e. hip hoppers with polka, libe dancers with hip hop). Then they cut to the scroll wheel with a tagline about all the music living together in harmony on your iPod. I thought they were relaly good.
Umm, to view the ad go to http://www.hp.com! There’s a link on the first page about it…
watch the second advert on that hp page – the imaging one…
the soundtrack sounds uncannily like the new ipod ad!!
maybe the band who are in the new ipod ad have sampled that older tune….
it all ties in very nicely…
Ironc � and sad � that the new HP/Apple iPod ads at the following URL only play with Windows Media Player or RealPlayer installed. What sort of partnership is that?
http://www.hp.com/hpinfo/newsroom/hpads/tvpromo.html?mtxs=home-smb&mtxb=B2&mtxl=L3
I couldn’t even get either player to auto-launch from a PowerBook G4 running OS X v 10.3.5, even though I have both Windows players installed…not even a dialog box announcing an error or that I need a newer version (if that is the case)…
grrrr… I try and try to give PC software a chance. Time and time again it just doesn’t work ��on PCs or Macs…
That was a pretty good commercial. The jarring caused by the music and the dancing not matching will wake up viewers and help them to remember.
George do you have the latest realplayer installed? I was having problems before but downloaded the realplayer 10 beta and it seems to be doing OK so far. WMP still only works sometimes though. I have problems with MSNBC. Go figure.
This one loaded in WMP and was OK though.
New ipods advert is sweet as. Thats all i really gotta say on that
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whats that song called the one where those country lookin people are dancin to that hip hop type song?
email me back please
Hey i was just curious if anyone knew what that song is called on the coutry dancers, hip hop song ad? Please get back to me as soon as possible a good friend wants to know and i was to help out. Thanks.
My email is scottee86@yahoo.com for the song request. thanks again
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